18,902 Zenophytes – see picture below.

February 4th, 2010

referral members

As of today, we have 18,902 people who signed up for Zenofon services. The breakdown of the referral levels is above. (There is a slight discrepancy between the 18,902 members and the 18,702 showing up in the above picture which represents people who signed up and had to be disabled due to abuse). Not all of these people are minutes purchasing customers, some of them just signed up and never tried the service, but they still show up in the picture.

Zenofon plans now to lower certain rates to certain destinations to generate more interest in the product. We still have to fix our sound quality to many destinations, but the underlying marketing idea, of tracking word of mouth referral forever, is fun and sound.

Zenofon has never advertised in a traditional manner. All I did was tell 73 friends about the business. From there it spread out thanks to everyone’s assistance. Zenofon’s, and my challenge as the president is to use this concept to grow exponentially within the phone business and into other products.


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